Welcome to Your Era of Visibility & Impact

Where Visionary Women Build Bold, Visible and High Converting Brands

You have something meaningful: a Mission, a Message, a Movement.

Now it’s time for the World to benefit from it.

Power & Presence,

Led by Jessica Aponte

You’re the brand. The voice. The vision.

At P&P, we specialize in Media, Public Relations, Strategic Digital Marketing, and Branding Development for the women who are shaping the future: Founders, Thought-Leaders, NGO Executives, Consultants, Entrepreneurs, and Authors.

Led by Jessica Aponte, a communications strategist and media expert with a passion for elevating women’s voices, P&P exists to turn bold ideas into unforgettable brands and powerful presence into lasting impact.

What We Believe

Visibility is not vanity, it’s vital.

Too many brilliant women are building quietly, stuck behind closed doors or buried beneath modesty, perfectionism, or uncertainty about how to "put themselves out there."

We believe your story deserves to be told.

Your work deserves the spotlight.

And your presence deserves to be powerful on every stage, screen, and platform.

Let’s craft your media presence with elegance, strength, and undeniable confidence.

Our Services

We offer end-to-end strategy and execution to help you clarify your message,

elevate your platform, and expand your influence.

Media Relations & Publicity

We land you in the right rooms and on the right screens and pages. Our PR team works behind the scenes to secure features, interviews, and speaking opportunities that align with your goals. Whether you’re launching a new venture or amplifying your thought leadership, we craft media narratives that move the needle.

✔️Press kits, media training, and PR strategy

✔️Pitch development + placement in top-tier publications

✔️Podcast guesting, event visibility, speaker placement

Strategic Digital Marketing

Visibility is a science as much as an art. From social media campaigns to digital funnels and SEO-rich content strategies, we develop systems that not only get attention but convert it into action — and loyalty.

✔️Holistic digital strategy built for growth

✔️Email marketing, social media, SEO + paid media

✔️Launch support for books, courses, programs, and platforms

Branding & Thought Leadership

We don’t do generic. We distill your story, values, and vision into a brand that feels like you magnetic, memorable, and crystal-clear. Whether you're building from scratch or refreshing your brand, we help you craft a narrative that leads.

✔️Brand positioning, messaging, and voice development

✔️Visual identity and content strategy

✔️Signature frameworks and thought-leadership platforms

Consulting for Women in Impact

We’re fluent in mission-driven leadership. From NGO leaders launching global initiatives to Entrepreneurs navigating strategic pivots, we offer one-on-one consulting tailored to the high-stakes, high-impact decisions you make daily.

✔️Executive communications and leadership visibility

✔️Reputation management and crisis comms

✔️Strategic advisory for advocacy and social impact

Who We Work With

P&P is built exclusively for impact-driven Women on a mission.

We partner with leaders who are:

✔️Launching a book, podcast, or digital product

✔️Preparing for a media tour or major keynote

✔️Building or rebranding a purpose-driven company

✔️Seeking visibility to attract funding or partnerships

✔️Ready to shift from behind-the-scenes to front-and-center

Meet Jessica

Founder & Impact Strategist

Jessica Aponte, Founder and CEO of Power & Presence, is a force behind impact-driven branding. Formerly known as Jessica Dalby, her rebrand reflects a powerful evolution; one rooted in resilience, vision, and a relentless commitment to helping others rise.

Having built her own brand from the ground up through adversity, transformation, and triumph! Jessica now empowers professionals to do the same. Her agency helps entrepreneurs and leaders craft bold, visible, and purpose-filled brands that demand attention and drive real impact.

Jessica knows what it’s like to be unseen and she’s made it her mission to ensure her clients never are. With features in top publications, Times Square billboards, and magazine covers, she walks the talk when it comes to elevating brands. Through Power & Presence, Jessica guides clients to not only own the spotlight but lead conversations that matter.

If you’re ready to build a brand that’s visible, valuable, and deeply impactful! Jessica Aponte is ready to lead the way.

Are You Ready to Be Seen, Heard, and Remembered?

You’ve done the work. Now let’s make sure the world sees it and feels it.

At P&P, we don’t just build brands.

We build legacy-level presence for women ready to lead with purpose and power.

What client say about us(samples)

“Working with P&P felt like stepping into my next level.”

“Before this, I had the message—but no platform. Now I have a brand that speaks before I even open my mouth. I launched my podcast and booked two media interviews in the first month. They didn’t just build my site—they built my confidence.”

Danielle K

Mindset Coach & Author

“The best decision I made for my business.”

“I was preparing for a major keynote and needed a presence to match the moment. P&P made me feel like a queen—every detail was thoughtful, elegant, and elevated. I walked away with a brand that looks and feels like me: bold, brilliant, and ready to lead.”

Leila M

Leadership Coach

“This isn’t just design. It’s transformation.”

“I came in with a vision to rebrand my coaching company, and left with so much more. P&P helped me own my message, clarify my voice, and show up powerfully online. I now get DMs daily from people who say, ‘Your brand stopped me in my scroll.’”

Jasmine T

Speaker & Wellness Strategist

Frequently Asked Question

What services does P&P offer?

At P&P, we specialize in four core areas:

✔️ Strategic Digital Marketing: Developing targeted campaigns that connect with your audience and drive results.

✔️ Media Relations: Securing press coverage and media opportunities that elevate your profile.

✔️ Public Relations: Crafting compelling narratives that build trust and credibility.

✔️ Branding Development: Creating a powerful brand identity that reflects your vision and values.

We offer a comprehensive 360° approach to support women founders whether you're launching a new venture or struggling to scale an existing one. From strategy to execution, we’ve got every angle covered.

_{Who do you work with?}

We work exclusively with women who are shaping the future including Founders, Thought-Leaders, NGO executives, Consultants, Entrepreneurs, and Authors. Our clients are mission-driven and passionate about making an impact.

_{What makes P&P different?}

We bring a tailored, high-touch approach that blends strategic thinking with creative execution. We don’t just promote brands, we help build legacies. Our team understands the unique challenges women leaders face, and we’re here to amplify your voice with authenticity and clarity

_{How do I know if I'm a good fit for P&P?}

If you're a woman making an impact in your industry or community and you're looking for expert support in amplifying your voice, refining your brand, and growing your influence you're likely a great fit. We offer discovery calls to explore your goals and how we can support them.

_{Do you offer custom packages?}

Yes, we believe one size doesn’t fit all. We’ll co-create a service package based on your unique needs, timeline, and vision. Whether you're building from the ground up or scaling an established platform, we can build a plan that works for you.

_{How do I get started?}

You can start by reaching out through our [website/contact page] to book a discovery call. We’ll discuss your goals, answer your questions, and outline how we can help bring your vision to life.